Employer of Record · China · Industry

Build a Consumer Brands & Ecommerce Team in China

PIO's Employer of Record lets you hire the sourcing, logistics and marketing talent a China-facing consumer brand needs, without setting up your own entity. Share each role, work city and target start date, and PIO confirms the arrangement.

Best for
Consumer brands and ecommerce companies sourcing, selling or marketing in China who need local talent without opening an entity first.
Work pattern
Often a mix of a sourcing or logistics hire near suppliers and a sales or localization hire closer to customers or platforms.
Compensation inputs
Base salaries across roles, any bonus tied to sales or cost targets, and budget notes for platform or vendor coordination.
See a cost estimate

Roles teams like this usually hire first

Common starting points for a Consumer Brands & Ecommerce team in China.

What to plan for

Practical points to line up as you build a Consumer Brands & Ecommerce team in China.

Roles that combine here

Consumer brand teams often mix sourcing, logistics and localization or sales roles — plan which combination matches your launch stage.

Platform-specific needs

Chinese ecommerce and social platforms each have their own content and operating norms, worth mapping before your first local hire starts.

Import and retail licensing stays with you

Product import, retail licensing and platform account ownership stay with your company — PIO's EOR covers the employment relationship, not the trade or retail side.

Seasonal peaks

Plan staffing and supplier capacity around major Chinese shopping seasons, which can affect both sourcing timelines and support volume.

Where this fits — and where it doesn't

What PIO's China EOR covers for a Consumer Brands & Ecommerce team — and what stays with you.

PIO coordinates the confirmed EOR arrangement for your consumer brands and ecommerce team — contracts, payroll, tax and leave for each hire. PIO isn't your importer, retailer or platform account holder, and doesn't hold product or retail licenses — those responsibilities stay with your company.

China employment baseline

The same four national rules apply to every hire. What's confirmed per hire is the work city's registration steps and contribution parameters.

  • Individual income tax

    Monthly withholding from wages, with an annual reconciliation.

  • Labor contract

    A written contract is required once employment begins.

  • Social insurance & leave

    National participation rules apply everywhere; statutory paid annual leave scales from 5 to 15 days by tenure.

  • Termination

    Follows national labor-contract law; closeout steps can vary by work city.

Local registration steps and contribution parameters are confirmed for the employee's actual work city.

4 official sources

Practical guidance is grounded in these official references, but local law and public requirements can change and should be reconfirmed. Your PIO contract and quote govern only PIO's service scope, terms and fees.

How it works

A straightforward path from sign-up to your first employee's first day.

  1. Step 1

    Share your first hires

    Tell us the roles, work cities and target start dates as you plan your China team.

  2. Step 2

    We confirm each arrangement

    PIO confirms what's available for each hire, then coordinates contracts and payroll as you build the team.

  3. Step 3

    Your team comes online

    You manage day-to-day work; PIO helps coordinate ongoing payroll, tax and leave administration for the whole team.

Frequently asked questions

Can PIO act as the importer or retail-license holder for our products in China?

No. PIO coordinates the contracts and payroll for the people you hire; your company (or a dedicated import or retail partner) remains the importer, retailer or platform account holder.

Can our China team include both a warehouse-based logistics hire and a remote marketing hire?

Yes — each hire's arrangement is confirmed for their own role and work city, so combining site-based and remote-friendly roles on one team is straightforward.

Ready to build your Consumer Brands & Ecommerce team?

Share each role, work city and target start date as you grow your Consumer Brands & Ecommerce team — PIO confirms the arrangement for every hire, then coordinates contracts, payroll and leave around it.